GREELEY, Colo. (October 30th, 2014) – Burris Company, Inc. is proud to announce it was recognized by the National Association of Sporting Goods Wholesalers (NASGW) as the 2014 “Excellence in Manufacturing” award recipient for the optics category. The award was presented at the NASGW Industry Leadership Awards program held during the association’s annual Meeting and Expo in Little Rock, Arkansas. More than 450 NASGW members attended the event.
“We are extremely honored to be chosen by NASGW members for this special recognition,” said Patrick Beckett, Vice President of Sales, Marketing and Business Development at Burris. “Our goal is to produce innovative products that offer value to the consumer and profitability for our retail partners. We appreciate this recognition and would like to thank the members for their confidence and support in the optics category.”
Each year, the NASGW awards top accessory, ammunition and firearms manufacturers who best demonstrate a commitment to two-step distribution, and who provide outstanding value and service. The award is selected by NASGW members and based on criteria that assess manufacturers on distribution policy, marketing, sales and promotion, logistics and operations, and NASGW and industry support. This comprehensive judging process provides a balanced appraisal that truly identifies the best of the best in the shooting industry.
About Burris Company, Inc.
Founded in 1972 and headquartered in Greeley, Colo., the Burris Company offers a complete line of premium optics, including riflescopes for hunting, competition, law enforcement and military; handgun scopes; spotting scopes; mounts and accessories. For more information on the extensive line of Burris products, visit BurrisOptics.com or Facebook.com/BurrisOptics.