Brownells Larry Weeks Announces His Retirement



Larry Weeks is Brownells Public Relations Officer, he’s also one of the coolest human beings on the planet. Larry has helped me and other members of the media immeasurably, and I sure hate to see him step down. But, at the same time, I’m sure his retirement is well deserved and I wish him fair winds and following seas. We’ll all miss you Larry and your replacement will have some very large shoes to fill.

Bon Voyage!



MONTEZUMA, Iowa – After 36 years with Brownells, veteran Public Relations Manager Larry Weeks has announced his plans to retire at the end of 2014. Weeks will stay with the company as an advisor, and will attend various industry shows and shooting competitions throughout 2015.

Coming from Rockford, Illinois, Weeks started with the Iowa-based company in January of 1979 after answering a Brownells advertisement in American Rifleman for a Catalog Manager. Weeks worked alongside industry legends Bob and Frank Brownell on all elements of catalog production including copywriting, layout and photography. With the Brownells, Weeks played a significant role in turning the annually-produced Brownells “Big Book” into a highly sought-after catalog, now frequently referred to as the gun industry’s “Bible.”

Having built a long list of industry contacts, Weeks created Brownells’ public relations department in 2005. Since then, he’s been building long-lasting relationships with gun writers and media members across the U.S. and around the globe. He has also served as the company’s point man for sponsorships of all types.

“Larry is one of a kind,” said Brownells Chairman of the Board, Frank Brownell. “He has played an extremely critical role in growing this company during his 36 years with us. He’s just been a joy to be around for all these years. Larry is more than employee; he’s one heck of a close personal friend. All of us at Brownells are so grateful for his total dedication to the company. I hate to have him leave, but want to wish him the very best in retirement and his greater involvement with sprint car racing.”

Weeks will celebrate his last official day with the company on December 17, 2014. He’ll be with the team at SHOT Show to greet industry friends and make new ones.

“It’s been an honor to work for Brownells for the past 36 years,” said Weeks. “I’ve been able to be a part of the growth, from 40 employees to 400, and know that my efforts were a part of that growth – that’s a really rewarding feeling. I love the firearms industry, and through Brownells, have been able to meet so many inventive gun and accessory builders, great gun writers, talented shooters and match organizers – all of whom I consider friends.”

Weeks will be replaced by Brownells Copywriter Roy Hill. A former newspaper reporter, college English instructor, collegiate air rifle team coach and an avowed gun nut, Hill has an extreme passion for the firearms industry and a great working familiarity with the media. Roy can be reached at

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