PROVO, Utah – April 16, 2019 – Action Target Inc., the leading manufacturer of modern shooting ranges, steel targets and shooting supplies, is excited to report significant developments within the recently restructured Range Services Business Unit.
Action Target’s Range Services Business Unit encompasses Action Target’s aftermarket sales and services (such as recycling metals and filters), the online store, AutoTargets™ and range maintenance.
“Action Target takes pride in providing the most comprehensive aftermarket services in the industry. By combining customer support, range retail programs and the Action Target Store under the same umbrella, we have enhanced our relationships with our customers and are better able to anticipate and respond to their needs,” said Mike Birch, CEO at Action Target.
Recent enhancements to Range Services include a new Rubber Berm Trap Cleaning Program. Subsequently, Action Target has hired a dedicated program manager and established a team of Rubber Berm Trap cleaning specialists. These specialists have been provided with custom-designed vehicles to perform professional on-site trap cleaning services that are compliant with state and federal standards. Additionally, the metals retrieved through the cleaning process may be recycled through Action Target’s Metals Recycling Program. Through this program, range owners opt to receive either the cash value of their recycled metals or Action Target Store credit to purchase range products and equipment.
Furthermore, Range Services has employed another account manager to maintain a superior level of customer service for Action Target’s expanded customer base. The territory assignments for all account managers have been modified to integrate this addition to the team, streamline support efforts and maximize customer success.
“As we continue to focus on our turn-key solution strategy and examine how to meet and exceed the expectations of range owners, we have welcomed the opportunity to create new positions and redefine the responsibilities of various members of our Range Services teams. With these developments we are well-positioned to further optimize our services and grow the success of our customers,” said Tyler Webster, Vice President and General Manager at Action Target.
About Action Target Inc.
Headquartered in Provo, Utah, Action Target is a world leader in modern shooting range technology. Action Target has designed and manufactured over 4,000 products and has installed thousands of shooting ranges throughout the United States and in many countries around the world. Action Target also designs systems and conducts firearms training for law enforcement and various military divisions. For more information about Action Target, visit www.ActionTarget.com. To learn more about Action Target products or to purchase items online, visit www.ActionTarget.com/Store.